The Volkswagen Golf GTI and R duo are usually seen as a pair of conservative sportscars but they are popular products within the aftermarket community. Acknowledging this is the brand itself, who has introduced a series of custom parts curated by specialists in the field. These pieces predominately alter the exterior of the car but some additions for the cabin are available too. These are not as eye-catching as the bits applied to its BBS Concept, but it's still a pleasant addition.
Hein Schafer, Senior Vice President of Product Marketing and Strategy at Volkswagen of America says that the reason for introducing these parts is to promote individuality. He says, "The GTI is our most storied enthusiast vehicle. Its owners have a history of dialing the car in to match their personality and lifestyle, and we are proud to offer a catalog of dynamic options to help them do so."